What deserves your focus next?

Choose, then flow.

I help women build businesses that align with the lives they want to create, by replacing borrowed decision frameworks with their own. Just enough structure to choose well, so everything else has room to flow.

"I have more clarity, I have more objectivity, I know where I need to put my time."

— Elizabeth Tovar, Choose Forward Intensive client

Choose Forward Intensive

Two sessions. One real decision: what deserves your focus next; made on your own criteria: not deferred, not borrowed.

What you achieve:

  • Days that are actually yours and weeks that have a shape to them
  • A prioritised initiative list: keep, park, or prune
  • And the two questions you used to get there, ready to use again the next time the list gets loud.

Two 90-minute sessions, 2 weeks apart, by video.

LET'S CHAT LEARN MORE

A complimentary 30-minute call to understand where you are and whether the Choose Forward Intensive is the right next step.

Sofía Silva Berenguer, Decision Facilitator, smiling in a lilac blazer

You are doing a lot, but you are not sure you are doing the right things. Most mornings begin with more on the list than you can hold, and no clear way to choose where to start.

For years, other people’s expectations answered that question for you: an employer’s, a family’s, a profession’s, the picture of what a capable woman is supposed to do. You absorbed them so well that they sound like your own voice. Everything feels urgent now, because you are still choosing by expectations that were never yours.

“The biggest source of waste in organisations isn’t inefficiency, it’s the failure to decide.”

— Sofía Silva Berenguer

A client's decision from our second session was still holding six days later, not just because she remembered it, but because she'd already changed what she did that week.

Testimonials

What working with Sofía produces

"Sofia helped me not only organise my thoughts, my lists and my time but also showed me a different way to look at time. Something especially useful now that I was out of the corporate framework and had to juggle business and family life, where the boundary lines are blurry. Sofia's approach to prioritisation is sensible, achievable and still logical. Now I have a calmer, more customised system in place to review my to-do list and prioritise it accordingly. […] Sofia's approach gives each person and each business their own prioritisation system that fits their specific situation."

Sandra CholesChoose Forward Intensive client, Aug 2026

"Sofía gave me tools to organise myself better, understand my priorities and my business's priorities, and bring more structure to my day-to-day."

Elizabeth TovarChoose Forward Intensive client, Jul 2026

"Now I have much clearer priorities, much more clarity on how to decide what to prioritise, and it's not just about what interests me anymore, but about what actually helps move the business forward."

Victoria GalleguillosChoose Forward Intensive client, Jul 2026

"Doing this work with Sofía, with her observation skills and her big-picture view, helped me understand the foundations and structure of my brand. Being able to define and put my vision into words, take ownership of what I actually want to build, and trust my own words and my own criteria was, without doubt, one of the most valuable parts of this process."

María Belén LulicChoose Forward Intensive client, Jul 2026

"Now I feel much more at ease. I don't have to have 10,000 things open at once, I don't have those expectations that I have to do everything in a single day, I can give it the time it needs. That clarity also helps me be a little more compassionate with myself. Having that clarity, being able to work on what actually matters, is also going to help me really watch the cheese melt onto the toast."

"Watch the cheese melt onto the toast" is Luisaura's own expression, her way of saying she'll finally get to see things actually happen, not just plan them.

Luisaura SoaresChoose Forward Intensive client, Jul 2026

Read five client stories, including what held and what changed

The approach & philosophy

You don't have a decision problem.
You have an inherited filter problem.

You spent years, if not your whole life, making everyone else’s priorities work, conditioned by what someone else believed mattered. Building an independent practice means building a new filter from scratch, using your own criteria. That’s the transition. And it’s harder than it sounds.

Learn more about the approach

Work with me

Structuring your transition

Designed to replace borrowed frameworks with your own criteria, aligned completely to where you are.

Diagnostics & Focus2-Session Package

Choose Forward Intensive

One to one, built entirely around your situation.

Designed to produce one real decision: what deserves your focus next, made on criteria you have defined yourself, not the ones you inherited.

Just the two of us during two ninety-minute sessions, fourteen days apart. I ask the questions that unpack what’s actually behind your specific challenges (live, adjusted to what you tell me, not a fixed script), and we sort everything you’re currently running into what stays, what waits, and what goes. You leave with one clear lead initiative and the criteria to make the next decision yourself.

What you leave with:

  • Two 90-minute 1:1 sessions, fourteen days apart
  • Your North Star and two decision criteria, in your own words
  • A prioritised initiative list: keep, park, or prune
  • One lead initiative chosen, and the method to choose the next one

AUD 600. Covers both sessions, the structure you work with between them, and a written recap after each one.

LET’S CHAT LEARN MORE

A complimentary 30-minute call to understand where you are and whether the Choose Forward Intensive is the right next step.

Initiative Pruning2-Session Circle

Room to Decide Circle

In a small group, working on your own decision alongside others making the same transition.

Two sessions, online, fourteen days apart, in a small circle of five to ten.

You will build your own decision criteria, not borrow someone else’s, and use them to sort everything competing for your attention: what stays, what’s parked, and what goes.

What you leave with:

  • Your own North Star – a plain sentence on what you’re building toward
  • Your own ranked criteria – what matters, and what’s really constraining you
  • A sorted list: what stays, what’s parked, what goes

AUD 150. Covers both sessions. Both are where the work happens, so both need to be attended.

JOIN THE WAITLIST

The Circle starts in early 2027. Joining the waitlist is free, with no obligation: you get first word when the dates are set, with enough notice to check them against your calendar.

What to expect

How the two sessions unfold

You don't need to arrive with the answer, or with your list in any kind of order. You bring it as it is. The work is choosing, and the choosing stays yours.

1 · Session one — your North Star and your first criteria

You put into your own words what you're actually building toward, then turn that into a few questions you'll use to sort everything competing for your attention.

2 · Two weeks of real life

You test those questions against what's actually landing on your desk. This is where they start to sharpen, or show you where they need work.

3 · Session two — the sort

You go through the full list: what stays, what's parked with a clear reason to come back to it, and what goes. Letting something go here is a decision, not a failure.

4 · After

You leave with criteria that are yours, and you use them again the next time the list gets noisy, including to revisit a decision when your circumstances change. If you'd like support beyond the Intensive, enquire about your options for ongoing support.

Not sure which format suits you? A thirty-minute chat is the place to work that out.

LET'S CHAT
Sofía at a desk next to a window. On the desk there are some violet flowers. Sofía has her hands on a notebook and she is holding a pen on her right hand writing on pink sticky notes resting on top of the notebook. Sofía is wearing a denim sleeveless top zippered up to the neck.

Your facilitator

Sofía Silva Berenguer

I do this work because I lived the problem from the inside. For years I absorbed other people's expectations so completely that I couldn't tell them apart from my own. Then, at 29, a friend said: you don't need an excuse. If you don't want to do it, say you don't want to do it. It was the first time I understood the decision was mine to make. It always had been.

What I bring to your decision is an unusual combination. Telematics engineering taught me to take a tangled problem apart. Product and program management, including across large international organisations, taught me to prioritise under ambiguity and work backwards from the outcome. Fifteen years in not-for-profit organisations taught me what it's like when a structure sets your priorities for you. Ontological coaching taught me to hear the conversation that hasn't been named yet, which is usually why letting go of something feels harder than it should.

Together, that means I can see what's making a decision hard, design the conversation that gets to it, and help you build a way of choosing you keep after we finish.

You won't be handed a template, and you won't be told what to do. You'll make the decision, on criteria that are yours.

Read how I came to this work

How the work runs

The Decision Framework

The Decision Framework has five components. The first four are where the work happens:

Decision Clarity

Name what you actually want, separate from what you've been conditioned to want.

Strategic Sequencing

Order your priorities in a way that reflects your energy and your life, not a project plan.

Initiative Pruning

Let go of what no longer deserves a place on your list, deliberately, not by default.

Sustainable Momentum

Build a pace you can hold, not one that requires you to recover from it.

Together, they build the fifth: your Decision Architecture, a structure that makes every next choice easier than the last.

Learn more about the approach

Not sure yet?

Start with one question

You don't have to book anything to begin.

For the weeks when you worked hard, ticked things off, and still aren't sure anything that mattered actually moved.

SEND ME THE QUESTION

An audio recording, under seven minutes long.

Being good at this inside an organisation doesn't mean you're meant to work it out alone in your own business.

"I joined Sofia's program because my mind was scattered between 100 different to-do lists. Despite having been a project manager myself, when it came to my own business, it was still quite messy action. […] Now I have a calmer, more customised system in place to review my to-do list and prioritise it accordingly."

— Sandra Choles, Choose Forward Intensive client
LET'S CHAT

A complimentary 30-minute call to understand where you are and what would help next.

Sofía Silva Berenguer

DECISION FACILITATOR

Guiding the transition from borrowed decision frameworks to independent practice.

© 2026 SOFÍA SILVA BERENGUER. ALL RIGHTS RESERVED.